NSW Police uses Facebook Page with overwhelming results

Facebook has rapidly became more than a place for friends. Business groups, dentists, brands, charities, rock-stars to disgruntled mothers and fathers, politicians, even the NSW Police are getting in on the action. Recently the NSW Police began using Facebook with alarming results. The page has shot to 10,000 fans within a week. Fans actively contribute information to the NSW Police, providing real-time leads and helping to fight local crime.



Facebook-mash-telecommunications-mash customer service business models are emerging for this reason. One such example is Parature which installs a customer service, tele-sales, and HR hub directly into your Facebook page. The evolving use of Facebook takes place as the founder of Facebook prepares for all-out war with Google's rumored new social network, who is said to be amassing a revolutionary social media army. One things for sure, social media is no longer just a place for being social.